[{"@context":"https:\/\/schema.org\/","@type":"Article","@id":"https:\/\/www.idat.cz\/proc-musi-firma-udrzovat-kontakty-se-zakazniky\/#Article","mainEntityOfPage":"https:\/\/www.idat.cz\/proc-musi-firma-udrzovat-kontakty-se-zakazniky\/","headline":"Pro\u010d mus\u00ed firma udr\u017eovat kontakty se z\u00e1kazn\u00edky","name":"Pro\u010d mus\u00ed firma udr\u017eovat kontakty se z\u00e1kazn\u00edky","description":"To, \u017ee z\u00e1kladn\u00edm c\u00edlem ka\u017ed\u00e9ho obchodu je dosahov\u00e1n\u00ed co nejvy\u0161\u0161\u00edho zisku, asi nikoho nep\u0159ekvap\u00ed. Mo\u017en\u00e1 v\u00e1s v\u0161ak udiv\u00ed n\u011bkter\u00e9 metody, kter\u00e9 jsou b\u011b\u017enou sou\u010d\u00e1st\u00ed obchodn\u00ed praxe, a u kter\u00fdch jste ani netu\u0161ili, jak\u00e9 d\u016fsledky mohou m\u00edt. Zisk si samoz\u0159ejm\u011b obchod vytv\u00e1\u0159\u00ed t\u00edm, \u017ee l\u00e1k\u00e1 https:\/\/cs.wikipedia.org\/wiki\/Laka co nejv\u00edce nov\u00fdch z\u00e1kazn\u00edk\u016f. Av\u0161ak to samotn\u00e9 rozhodn\u011b nesta\u010d\u00ed. Je...<p class=\"more-link-wrap\"><a href=\"https:\/\/www.idat.cz\/proc-musi-firma-udrzovat-kontakty-se-zakazniky\/\" class=\"more-link\">P\u0159e\u010d\u00edst \u010dl\u00e1nek<span class=\"screen-reader-text\"> &ldquo;Pro\u010d mus\u00ed firma udr\u017eovat kontakty se z\u00e1kazn\u00edky&rdquo;<\/span> &raquo;<\/a><\/p>","datePublished":"2022-09-13","dateModified":"2023-07-22","author":{"@type":"Person","@id":"https:\/\/www.idat.cz\/author\/devene\/#Person","name":"devene","url":"https:\/\/www.idat.cz\/author\/devene\/","identifier":1,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/42264ea8f5170010011c6bbf811aa6c31c20ad3acf2a9bd21dca0746ea8c832a?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/42264ea8f5170010011c6bbf811aa6c31c20ad3acf2a9bd21dca0746ea8c832a?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"idat.cz","logo":{"@type":"ImageObject","@id":"\/logo.png","url":"\/logo.png","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.idat.cz\/wp-content\/uploads\/intreklama1_3.png","url":"https:\/\/www.idat.cz\/wp-content\/uploads\/intreklama1_3.png","height":0,"width":0},"url":"https:\/\/www.idat.cz\/proc-musi-firma-udrzovat-kontakty-se-zakazniky\/","about":["N\u00e1kupy"],"wordCount":413,"articleBody":"   To, \u017ee z\u00e1kladn\u00edm c\u00edlem ka\u017ed\u00e9ho obchodu je dosahov\u00e1n\u00ed co nejvy\u0161\u0161\u00edho zisku, asi nikoho nep\u0159ekvap\u00ed. Mo\u017en\u00e1 v\u00e1s v\u0161ak udiv\u00ed n\u011bkter\u00e9 metody, kter\u00e9 jsou b\u011b\u017enou sou\u010d\u00e1st\u00ed obchodn\u00ed praxe, a u kter\u00fdch jste ani netu\u0161ili, jak\u00e9 d\u016fsledky mohou m\u00edt. Zisk si samoz\u0159ejm\u011b obchod vytv\u00e1\u0159\u00ed t\u00edm, \u017ee l\u00e1k\u00e1  https:\/\/cs.wikipedia.org\/wiki\/Laka co nejv\u00edce nov\u00fdch z\u00e1kazn\u00edk\u016f. Av\u0161ak to samotn\u00e9 rozhodn\u011b nesta\u010d\u00ed. Je pot\u0159eba si n\u011bjak\u00fdm zp\u016fsobem udr\u017eet i ty st\u00e1vaj\u00edc\u00ed. A jednou z mo\u017enost\u00ed je udr\u017eovat s nimi kontakty. Je to ale skute\u010dn\u011b tak v\u00fdhodn\u00e9?V\u011bt\u0161ina z n\u00e1s samoz\u0159ejm\u011b nen\u00ed nijak nad\u0161en\u00e1, kdy\u017e n\u00e1s n\u011bkter\u00e1 z firem vol\u00e1 \u010di n\u00e1m pos\u00edl\u00e1 e-maily. Zd\u00e1lo by se tedy, \u017ee tato metoda nebude p\u0159\u00edli\u0161 efektivn\u00ed. Av\u0161ak p\u0159ekvapiv\u011b je opak pravdou. St\u00e1le se toti\u017e najde dost lid\u00ed, kte\u0159\u00ed jsou ochotni si telefon\u00e1t poslechnout \u010di si e-mail p\u0159e\u010d\u00edst, zvl\u00e1\u0161t\u011b kdy\u017e obsahuje nap\u0159\u00edklad kupony.Zde je v\u0161ak pot\u0159eba si uv\u011bdomit, \u017ee i toto pos\u00edl\u00e1n\u00ed e-mail\u016f a telefon\u00e1ty stoj\u00ed danou firmu pen\u00edze. P\u0159eci jen, zam\u011bstnanci, kte\u0159\u00ed tyto zpr\u00e1vy pos\u00edlaj\u00ed \u010di volaj\u00ed cht\u011bj\u00ed dostat zaplaceno. Tak\u00e9 je nutn\u00e9 vymyslet text e-mailu, vyrobit kupony \u010di jin\u00e9 propaga\u010dn\u00ed materi\u00e1ly, a to rozhodn\u011b nen\u00ed zadarmo.Nab\u00edz\u00ed se tedy ot\u00e1zka, zda se to obchod\u016fm v\u016fbec vyplat\u00ed. Av\u0161ak pr\u016fzkumy ukazuj\u00ed, \u017ee ano. Sta\u010d\u00ed toti\u017e, aby jen mal\u00e9 procento v d\u016fsledku n\u00e1sledkem takov\u00e9hoto kontaktov\u00e1n\u00ed prodejnu nav\u0161t\u00edvilo, a zisk je vytvo\u0159en. Proto, i kdy\u017e v\u011bt\u0161ina pokus\u016f neskon\u010d\u00ed dob\u0159e, st\u00e1le se tento postup vyplat\u00ed.Dobr\u00e1, ale co kdy\u017e nap\u0159\u00edklad nechceme b\u00fdt kontaktov\u00e1ni, bez ohledu na to, jak v\u00fdhodn\u00e1 ona nab\u00eddka bude? M\u00e1me zde n\u011bjakou mo\u017enost?Ano, m\u00e1me. Sta\u010d\u00ed p\u0159edem sd\u011blit, \u017ee si nep\u0159ejeme zas\u00edl\u00e1n\u00ed e-mail\u016f \u010di telefon\u00e1ty, a obchod mus\u00ed na\u0161e rozhodnut\u00ed respektovat. Je to relativn\u011b nov\u00e9 na\u0159\u00edzen\u00ed a moc lid\u00ed o n\u011bm nev\u00ed, av\u0161ak to neznamen\u00e1, \u017ee jej nem\u016f\u017eeme vyu\u017e\u00edt. Jen mus\u00edme m\u00edt na pam\u011bti, \u017ee n\u00e1m takto mohou ut\u00e9ci i skute\u010dn\u011b v\u00fdhodn\u00e9 nab\u00eddky.                                                                                                                                                                                                                                                                                                                                                                                                  "},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Pro\u010d mus\u00ed firma udr\u017eovat kontakty se z\u00e1kazn\u00edky","item":"https:\/\/www.idat.cz\/proc-musi-firma-udrzovat-kontakty-se-zakazniky\/#breadcrumbitem"}]}]